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Build a Direct Booking Culture
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Booking Engine
- a. Logging Into the Admin Portal
- b. Adding Rates
- c. Creating Seasons & Time Slots
- d. Add pricing to rates
- e. Creating Dynamic Pricing - Yield
- f. Creating Dynamic Pricing - Weather
- g. Adjusting Individual Rates
- h. Adding High Demand Days to Calendar
- i. Creating Promo Codes
- j. Instant Rewards
- k. Adding Golf Members
- l. Removing Golf Members
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Marketing CRM
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Website CMS
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Tee-sheet Management
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Advanced CRM
g. Creating Automations
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Creating Automations
Creating email automations is the most efficient method to communicating with your customers.
To get started, navigate to the Automations Tab found on the left hand menu and select “Create Automation”

2. Select an Automation Template
For this example, we’ll be building a custom automation to send an email to a golfer the day before their tee time. Therefore, we are going to select “Start from Scratch” and select “Continue”

3. Select a Trigger
Triggers are what start the automation and can be based on a number of different data points. For our example, we are choosing “Date Based” to send a customer the email the day before their tee time.

4. Configure the Trigger
For our example, we are using a date based trigger and we are going to set the following conditions:
- This trigger starts 1 day Before the Customers Tee Times Date
- We (The system) are checking everyday at 5:00 PM to see who’s Tee Time is in 1 Day
- We are making sure the Date, Month & Year match our query -> for recurring dates like birthdays you would use the first option

5. Create the second Automation Step
For our example, we are going to send an email anytime the conditions are met and our trigger is activated.


You can edit the email in this automation at anytime

7. Turn on the Automation
When you’re finished, the automation should look like the following image. Once you’re satisfied, simply select the button on the top right to activate the automation.

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